Ayushmann Khurrana and Cricket World Cup; Here’s How Both Are Running Together Successfully This Season
Ayushmann Khurrana in the 2023 Cricket World Cup
Ayushmann Khurrana and the 2023 Cricket World Cup are seemingly intertwined this season. He stands out as one of the most prominent personalities during this cricket extravaganza, with his advertisements being showcased during India matches and all major games involving cricketing giants like Australia, New Zealand, South Africa, Bangladesh, and Sri Lanka, including the historic India vs Pakistan match.
“Ayushmann is an immensely reputable figure in his generation, and brands would undoubtedly want to leverage that advantage. His brand portfolio exhibits great diversity, and he is riding high on the success of a blockbuster. Furthermore, he has recently been appointed as the National Ambassador of UNICEF in India, and TIME Magazine has once again recognized him as one of the most influential people in the world. The timing couldn’t have been more perfect for these brands to launch their new campaigns with a personality who is receiving national and global recognition,” reveals a source from the trade.
The source further explains, “Ayushmann shares a strong connection with the youth of our nation as well as the South Asian community. He is also part of the rare breed of Indian artists who are being celebrated on a global scale. Therefore, he is the ideal choice for brands looking to collaborate with someone who possesses impeccable credibility and adoration. The fact that these brands are targeting a high-profile event like the Cricket World Cup only reinforces this notion.”
Ayushmann Khurrana World Cup 2023
Ayushmann Khurrana and the World Cup 2023 seem to be running together this season. He is one of the most visible celebrities at this Cricket World Cup, with his advertisements running across India matches as well as all key games involving the big cricket teams Australia, New Zealand, South Africa, Bangladesh, and Sri Lanka, including the record-breaking India vs Pakistan match.
“Ayushmann is the most credible personality in his generation, and brands would definitely want to use that to their advantage. His brand portfolio is very diverse, and he is on the back of a huge hit. He has also just been appointed as the National Ambassador of UNICEF in India, and TIME Magazine has again honoured him as one of the most influential people in the world. The timing was just perfect for these brands to put out their new campaigns with a personality who is being honoured nationally and globally,” informs the trade source.
The source adds, “Ayushmann has a massive connect with the youth of our country as well as the South Asian community. He is also among the rare breed of Indian artists who are being celebrated globally. So, he is the perfect choice for brands to sign on someone with impeccable credibility and adulation. For these brands to target a massive exposure event like the Cricket World Cup proves just this.”
